Elevate your brand with the right story

Brand clarity and website copywriting for rockstar service providers

Your Story

Highlights your unique power, gives credibility to your craft, and positions you as the "go-to" guide.

Your Client's Story

Informs every aspect of your messaging because they're the real hero of your brand story (not you). 

Your Brand Story

Resonates because it's crafted with deep understanding and a dollop of irresistible charm.

You're like the horse-whisperer of your craft

  • you've got a service that stands out 
  • you've got a knack for connecting with people 
  • you've got a stack of glowing testimonials

But when it comes to talking about what you do?

That's where the wheels of the I.M. Awesome Express come off the tracks.

You get derailed by indecision. Swamped by confusion.

And you find yourself hoping some fairy on a unicorn will sweep in and save you.

I'm here to help you drain the swamp.

I don't have a magic wand. Or a unicorn. But, I do have a some timeless strategies and a proven system to help you:

  1. Get crystal clear on who you serve and why you're exceptional (no shamans or psychedelics necessary).
  2. Create a brand story that's aligned with your values and your audience.
  3. Craft a website that grows your business because it's built with compassion, clarity and a pinch of pizzaz.

Because here's the B.S. free truth

People don't buy what you do.

And they don't buy why you do it.

They buy HOW you make them feel.

Together, we'll set the emotional tone of your business

And turn your website into a powerful tool for connecting with clients. 

So you can focus on what you truly enjoy: your craft.

Ready to make like Jackson Pollock and turn your "meh" marketing into a masterpiece?

Let's talk. 


Chief Story-ologist & Head Hooligan, Craftworks Copy

Ready to kick indecision in the butt and get your message out there, like, yesterday?

Grab my FREE Signature Website™ mini-course and do it already.

8 bite-sized emails with easy-to-implement tips

Sign up below and discover:

  • check
    The 5 components of a website that woos and wins business 
  • check
    A proven process for creating a clear, compelling brand story 
  • check
    My *clients only* framework for Home and About pages that hook readers by the heartstrings

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